# Economic Development Technology Stack: Essential Tools for 2025
*Published: 2025-08-27 | Reading Time: 9 minutes*
**Meta Description:** Complete guide to essential technology tools for economic development organizations in 2025. Learn about CRM, project management, data analytics, and stakeholder engagement platforms.
## Introduction
Economic development organizations face unprecedented challenges in 2025: increasing competition for businesses and talent, rising demands for transparency and accountability, and the need to demonstrate measurable economic impact while operating with constrained budgets. The organizations that thrive in this environment are those that leverage modern technology to maximize their efficiency, effectiveness, and stakeholder engagement.
The right technology stack can transform how economic development organizations operate, enabling them to manage complex projects more effectively, engage stakeholders more meaningfully, and demonstrate their impact more convincingly. However, choosing the right tools requires understanding both the unique requirements of economic development work and the specific capabilities that different technology platforms provide.
This comprehensive guide explores the essential technology tools that every economic development organization needs in 2025, from foundational platforms like CRM and project management systems to specialized tools for economic impact analysis and stakeholder engagement. You’ll discover how to build a cohesive technology ecosystem that enhances your organization’s capabilities while maintaining the transparency and accountability that stakeholders expect.
## The Modern Economic Development Technology Landscape
### Key Technology Categories for Economic Development
Economic development organizations require a diverse technology stack that supports their multifaceted mission:
**Core Business Management Tools:**
– Customer Relationship Management (CRM) systems for prospect and client management
– Project management platforms for complex, multi-stakeholder initiatives
– Financial management and grant tracking systems
– Document management and collaboration platforms
– Communication and stakeholder engagement tools
**Specialized Economic Development Applications:**
– Economic impact analysis and modeling software
– Site selection and geographic information systems (GIS)
– Demographic and market research platforms
– Lead generation and business intelligence tools
– Public engagement and transparency platforms
**Data Analytics and Reporting Tools:**
– Business intelligence and dashboard platforms
– Data visualization and storytelling applications
– Performance measurement and KPI tracking systems
– Public reporting and transparency tools
– Predictive analytics for economic forecasting
**Integration and Automation Platforms:**
– Workflow automation and process management tools
– API integration platforms for system connectivity
– Data synchronization and management systems
– Marketing automation for prospect engagement
– Event management and registration systems
### Unique Requirements for Economic Development Organizations
Unlike private sector organizations, economic development entities must balance multiple, sometimes competing priorities:
**Public Accountability Requirements:**
– Transparent reporting on the use of public funds and resources
– Open records compliance for public information requests
– Stakeholder communication across diverse constituencies
– Performance measurement and impact demonstration
– Regulatory compliance with government standards
**Multi-Stakeholder Management:**
– Government officials and elected representatives
– Business prospects and existing companies
– Community organizations and advocacy groups
– Economic development partners and regional collaborators
– Media and public communications
**Complex Project Coordination:**
– Long-term initiatives spanning multiple years
– Projects involving numerous partners and funding sources
– Regulatory approvals and compliance requirements
– Public-private partnerships with complex structures
– Grant-funded initiatives with specific reporting requirements
## Essential Core Platforms
### Customer Relationship Management (CRM) Systems
A robust CRM system serves as the foundation for all economic development activities, managing relationships with businesses, partners, and stakeholders.
**Recommended Platforms:**
**Salesforce Nonprofit Cloud**
– *Strengths:* Comprehensive functionality, extensive customization options, strong integration capabilities
– *Best For:* Large organizations with complex requirements and dedicated IT resources
– *Cost Range:* $25-$300 per user per month depending on features
– *Key Features:* Grant management, volunteer tracking, donor management, advanced reporting
**Microsoft Dynamics 365 for Nonprofits**
– *Strengths:* Seamless integration with Microsoft ecosystem, familiar user interface
– *Best For:* Organizations already using Microsoft Office and Teams
– *Cost Range:* $20-$200 per user per month
– *Key Features:* Integrated email and calendar, Power BI integration, mobile access
**HubSpot CRM (Government/Nonprofit)**
– *Strengths:* User-friendly interface, strong marketing automation, free tier available
– *Best For:* Small to medium organizations with limited technical resources
– *Cost Range:* Free to $120 per user per month
– *Key Features:* Marketing automation, email tracking, social media integration
**Essential CRM Capabilities for Economic Development:**
– Business prospect tracking and pipeline management
– Contact management for multiple stakeholder types
– Activity tracking and communication history
– Grant and project tracking functionality
– Integration with email, calendar, and document systems
– Reporting and dashboard capabilities
– Mobile access for field work and events
– Security features appropriate for government use
### Project Management Platforms
Economic development projects often span years and involve numerous stakeholders, requiring sophisticated project management capabilities.
**Recommended Platforms:**
**Microsoft Project with Project Online**
– *Strengths:* Enterprise-level project management, resource planning, timeline tracking
– *Best For:* Complex, long-term projects with detailed resource requirements
– *Cost Range:* $10-$55 per user per month
– *Key Features:* Gantt charts, resource management, portfolio analysis, Microsoft ecosystem integration
**Smartsheet Government**
– *Strengths:* Spreadsheet-like interface, collaborative features, automation capabilities
– *Best For:* Organizations wanting familiar spreadsheet functionality with project management features
– *Cost Range:* $14-$25 per user per month
– *Key Features:* Automated workflows, resource management, reporting dashboards
**Monday.com for Government**
– *Strengths:* Visual project tracking, customizable workflows, team collaboration
– *Best For:* Teams preferring visual project management with flexible customization
– *Cost Range:* $8-$16 per user per month
– *Key Features:* Visual project boards, time tracking, automation, integration capabilities
**Asana for Government**
– *Strengths:* User-friendly interface, strong task management, team collaboration
– *Best For:* Teams focused on task management and team coordination
– *Cost Range:* Free to $24.99 per user per month
– *Key Features:* Task assignments, project timelines, team dashboards, goal tracking
**Essential Project Management Capabilities:**
– Multi-year project timeline tracking
– Stakeholder communication and document sharing
– Budget tracking and financial management
– Milestone and deliverable management
– Risk and issue tracking
– Resource allocation and capacity planning
– Progress reporting and dashboard visualization
– Integration with CRM and financial systems
### Financial Management and Grant Tracking
Economic development organizations must track multiple funding sources, grants, and financial commitments with complete transparency and accountability.
**Recommended Platforms:**
**QuickBooks Enterprise Nonprofit**
– *Strengths:* Comprehensive accounting features, fund accounting, strong reporting
– *Best For:* Organizations needing full accounting functionality with nonprofit features
– *Cost Range:* $200-$500+ per month depending on users and features
– *Key Features:* Fund accounting, grant tracking, payroll, tax reporting
**Sage Intacct for Government**
– *Strengths:* Cloud-based, advanced reporting, multi-entity management
– *Best For:* Larger organizations with complex financial requirements
– *Cost Range:* Custom pricing based on modules and users
– *Key Features:* Dimensional reporting, automated workflows, audit trail
**NetSuite for Government**
– *Strengths:* Integrated ERP functionality, scalability, customization options
– *Best For:* Organizations needing comprehensive business management beyond accounting
– *Cost Range:* $99+ per user per month plus implementation costs
– *Key Features:* CRM integration, project accounting, reporting, workflow automation
**Specialized Grant Management Tools:**
**Salesforce Grants Management**
– Full-cycle grant management from application through reporting
– Integration with CRM for comprehensive relationship management
– Automated workflow and approval processes
– Advanced reporting and compliance tracking
**GrantHub**
– Grant opportunity identification and tracking
– Application management and collaboration tools
– Reporting and compliance features
– Integration with popular CRM and accounting systems
**Essential Financial Management Capabilities:**
– Fund accounting for different revenue sources
– Grant tracking and compliance reporting
– Budget planning and monitoring
– Expense tracking and approval workflows
– Financial reporting for stakeholders
– Audit trail and compliance documentation
– Integration with project management systems
– Public transparency reporting capabilities
## Specialized Economic Development Tools
### Economic Impact Analysis Software
Demonstrating economic impact is crucial for economic development organizations, requiring specialized analytical tools.
**Recommended Platforms:**
**IMPLAN (Impact Analysis for Planning)**
– *Strengths:* Industry-standard economic impact modeling, comprehensive data, peer credibility
– *Cost Range:* $1,500-$3,000+ annually depending on geography and features
– *Use Cases:* Economic impact studies, policy analysis, development project evaluation
– *Key Features:* Input-output modeling, regional analysis, scenario comparison
**REMI (Regional Economic Models Inc.)**
– *Strengths:* Dynamic forecasting, policy simulation, comprehensive economic modeling
– *Cost Range:* $10,000-$50,000+ annually depending on model scope
– *Use Cases:* Policy impact analysis, long-term economic forecasting, demographic projections
– *Key Features:* Economic and demographic forecasting, policy simulation, risk analysis
**Local economic impact calculators and tools:**
– Simplified tools for routine project evaluation
– Integration with proposal and project management systems
– Standardized reporting formats for consistent messaging
– Cost-effective alternatives for smaller organizations
**Essential Economic Impact Capabilities:**
– Job creation and retention analysis
– Tax revenue impact calculations
– Wage and income effect modeling
– Industry cluster analysis
– Regional competitiveness assessment
– ROI calculation for public investments
– Scenario modeling and sensitivity analysis
– Professional reporting and visualization
### Geographic Information Systems (GIS) and Site Selection
Location intelligence is fundamental to economic development success, requiring sophisticated mapping and analysis capabilities.
**Recommended Platforms:**
**Esri ArcGIS for Government**
– *Strengths:* Comprehensive GIS capabilities, extensive data sources, industry leadership
– *Cost Range:* $100-$500+ per user per month depending on capabilities
– *Use Cases:* Site selection, demographic analysis, infrastructure planning, visualization
– *Key Features:* Advanced spatial analysis, web mapping, mobile data collection
**CARTO for Government**
– *Strengths:* Cloud-based, user-friendly, strong visualization capabilities
– *Cost Range:* $199-$1,499+ per month depending on data and users
– *Use Cases:* Location intelligence, data visualization, spatial analysis
– *Key Features:* Spatial databases, location data services, visualization tools
**Google Earth Engine**
– *Strengths:* Satellite imagery analysis, cloud-based processing, scientific analysis
– *Cost Range:* Free for research and education, commercial pricing varies
– *Use Cases:* Land use analysis, environmental monitoring, change detection
– *Key Features:* Satellite imagery, geospatial analysis, time-series analysis
**Specialized Site Selection Tools:**
– Integration with economic development databases
– Automated site screening and scoring
– Comparative analysis and ranking tools
– Integration with proposal and presentation systems
**Essential GIS Capabilities:**
– Site identification and analysis
– Demographic and market analysis
– Transportation and infrastructure assessment
– Environmental and regulatory layer analysis
– Competitive site comparison
– Visualization and mapping for presentations
– Mobile data collection capabilities
– Integration with CRM and project management systems
### Data Analytics and Business Intelligence
Modern economic development requires data-driven decision making and compelling data visualization for stakeholder communication.
**Recommended Platforms:**
**Microsoft Power BI for Government**
– *Strengths:* Integration with Microsoft ecosystem, cost-effective, user-friendly
– *Cost Range:* $10-$20 per user per month
– *Use Cases:* Dashboard creation, report automation, data visualization
– *Key Features:* Drag-and-drop report building, real-time dashboards, mobile access
**Tableau for Government**
– *Strengths:* Advanced visualization capabilities, extensive data connectivity, large user community
– *Cost Range:* $70-$150 per user per month
– *Use Cases:* Complex data visualization, advanced analytics, public dashboards
– *Key Features:* Advanced visualizations, statistical analysis, public dashboard publishing
**Google Data Studio (Looker Studio)**
– *Strengths:* Free platform, Google ecosystem integration, collaboration features
– *Cost Range:* Free with Google Workspace
– *Use Cases:* Basic reporting, web analytics, simple dashboards
– *Key Features:* Drag-and-drop interface, sharing capabilities, template library
**Specialized Economic Development Analytics:**
– Economic indicator tracking and trending
– Performance measurement and KPI monitoring
– Public dashboard creation for transparency
– Grant and project performance analysis
– Stakeholder communication and reporting tools
**Essential Business Intelligence Capabilities:**
– Real-time dashboard creation and management
– Automated report generation and distribution
– Data integration from multiple sources
– Interactive visualization and exploration
– Mobile access and responsive design
– Public dashboard publishing for transparency
– Collaboration and sharing features
– Security and access control for sensitive data
## Stakeholder Engagement and Communication Platforms
Economic development organizations must maintain ongoing communication with diverse stakeholder groups while ensuring transparency and accessibility.
### Public Engagement Platforms
**Recommended Solutions:**
**Granicus Government Experience Cloud**
– *Strengths:* Government-specific features, compliance capabilities, comprehensive platform
– *Cost Range:* Custom pricing based on population and features
– *Use Cases:* Public meetings, document management, citizen engagement
– *Key Features:* Meeting management, public records, communication tools, accessibility compliance
**Bang the Table (Granicus)**
– *Strengths:* Community engagement focus, project-based engagement, analytics
– *Cost Range:* $10,000-$50,000+ annually depending on features and usage
– *Use Cases:* Public consultation, project engagement, survey management
– *Key Features:* Engagement tools, survey platforms, mapping tools, reporting
**Neighborly Government**
– *Strengths:* Modern interface, mobile-first design, cost-effective
– *Cost Range:* $2,000-$10,000+ annually depending on size and features
– *Use Cases:* Citizen communication, service requests, public engagement
– *Key Features:* Mobile app, service requests, communication tools, analytics
**Essential Public Engagement Capabilities:**
– Multi-channel communication (email, web, mobile, social media)
– Public meeting management and live streaming
– Survey and feedback collection tools
– Document sharing and public records management
– Accessibility compliance and multi-language support
– Analytics and engagement measurement
– Integration with website and social media platforms
– Security and privacy protection for citizen data
### Website and Digital Presence Management
A modern, responsive website serves as the primary digital touchpoint for economic development organizations.
**Recommended Platforms:**
**WordPress VIP for Government**
– *Strengths:* Scalability, security, extensive customization options
– *Cost Range:* $3,000-$15,000+ per month depending on traffic and features
– *Best For:* Large organizations with significant web traffic and custom requirements
– *Key Features:* Enterprise hosting, security, performance, support
**Drupal for Government**
– *Strengths:* Government-focused features, security, accessibility compliance
– *Cost Range:* Hosting and development costs vary widely
– *Best For:* Organizations needing highly customized, secure government websites
– *Key Features:* Content management, user permissions, accessibility, multilingual support
**Squarespace or Wix for smaller organizations**
– *Strengths:* Easy management, built-in features, cost-effective
– *Cost Range:* $20-$50+ per month for business plans
– *Best For:* Smaller organizations with limited technical resources
– *Key Features:* Template-based design, built-in SEO, e-commerce, analytics
**Essential Website Capabilities:**
– Responsive, mobile-friendly design
– Content management system for non-technical users
– SEO optimization for search visibility
– Integration with CRM and analytics platforms
– Accessibility compliance (WCAG 2.1 AA)
– Security features and regular updates
– Performance optimization for fast loading
– Social media integration and sharing capabilities
### Marketing Automation and Email Platforms
Consistent, targeted communication is essential for maintaining stakeholder relationships and promoting economic development initiatives.
**Recommended Platforms:**
**HubSpot Marketing Hub for Government**
– *Strengths:* Comprehensive marketing automation, CRM integration, analytics
– *Cost Range:* Free to $3,000+ per month depending on contacts and features
– *Use Cases:* Lead nurturing, email campaigns, content marketing, analytics
– *Key Features:* Email automation, landing pages, social media management, reporting
**Mailchimp for Organizations**
– *Strengths:* User-friendly, template library, automation capabilities
– *Cost Range:* Free to $350+ per month depending on contacts and features
– *Use Cases:* Newsletter distribution, event promotion, audience segmentation
– *Key Features:* Email templates, automation, A/B testing, reporting
**Constant Contact for Government**
– *Strengths:* Simple interface, strong customer support, event management
– *Cost Range:* $20-$335+ per month depending on contacts and features
– *Use Cases:* Email marketing, event management, social media posting
– *Key Features:* Email editor, event registration, social media integration, tracking
**Essential Marketing Automation Capabilities:**
– Email list segmentation and targeting
– Automated email sequences and nurturing campaigns
– Event promotion and registration management
– Social media scheduling and management
– Landing page creation and optimization
– Analytics and performance tracking
– Integration with CRM and website platforms
– Compliance with email marketing regulations
## Integration and Data Management
### API Integration and Workflow Automation
Modern economic development organizations require seamless data flow between systems and automated workflows to maximize efficiency.
**Recommended Platforms:**
**Zapier for Government**
– *Strengths:* No-code automation, extensive app ecosystem, user-friendly
– *Cost Range:* $20-$400+ per month depending on automation volume
– *Use Cases:* Data synchronization, workflow automation, notification systems
– *Key Features:* Pre-built integrations, workflow templates, trigger-based automation
**Microsoft Power Automate**
– *Strengths:* Integration with Microsoft ecosystem, government compliance, advanced features
– *Cost Range:* $15-$40 per user per month
– *Use Cases:* Document approval workflows, data processing, system integration
– *Key Features:* Government compliance, advanced logic, integration with Office 365
**MuleSoft Anypoint Platform**
– *Strengths:* Enterprise-grade integration, API management, scalability
– *Cost Range:* Custom enterprise pricing
– *Best For:* Large organizations with complex integration requirements
– *Key Features:* API design, data transformation, monitoring, security
**Essential Integration Capabilities:**
– CRM and project management system synchronization
– Financial system integration for budget and expense tracking
– Marketing automation platform connectivity
– Website and analytics platform integration
– Grant management system connectivity
– Document management and workflow automation
– Real-time data synchronization and validation
– Error handling and monitoring capabilities
### Data Security and Compliance Management
Economic development organizations handle sensitive business information and must maintain appropriate security and compliance standards.
**Recommended Security Platforms:**
**Microsoft 365 Government (GCC/GCC High)**
– *Strengths:* Government-specific compliance, integrated security, familiar interface
– *Cost Range:* $8-$35 per user per month depending on compliance level
– *Use Cases:* Email, document management, collaboration, security
– *Key Features:* Advanced threat protection, data loss prevention, compliance tools
**Google Workspace for Government**
– *Strengths:* Cloud-based collaboration, security features, cost-effective
– *Cost Range:* $6-$18 per user per month
– *Use Cases:* Email, document collaboration, video conferencing, file storage
– *Key Features:* Advanced security controls, audit logging, mobile device management
**Essential Security and Compliance Capabilities:**
– Multi-factor authentication for all users
– Data encryption at rest and in transit
– Regular security monitoring and threat detection
– Backup and disaster recovery procedures
– Access control and user permission management
– Audit logging and compliance reporting
– Incident response and recovery procedures
– Staff security training and awareness programs
## Implementation Strategy and Best Practices
### Technology Selection Framework
**Step 1: Requirements Assessment (30-60 days)**
– Stakeholder interviews and requirements gathering
– Current system evaluation and gap analysis
– Budget and resource constraint identification
– Compliance and security requirement definition
– Integration requirement and constraint analysis
**Step 2: Vendor Evaluation (45-75 days)**
– Request for proposal (RFP) development and distribution
– Vendor demonstration and evaluation sessions
– Reference checking and due diligence
– Cost-benefit analysis and ROI calculation
– Final selection and contract negotiation
**Step 3: Implementation Planning (30-45 days)**
– Project governance structure establishment
– Implementation timeline and milestone development
– Resource allocation and team assignment
– Risk assessment and mitigation planning
– Communication and change management strategy
### Phased Implementation Approach
**Phase 1: Foundation Systems (90-180 days)**
– CRM platform deployment and configuration
– Financial management system implementation
– Basic project management capability establishment
– Core integration and data migration
– User training and adoption programs
**Phase 2: Enhanced Capabilities (120-240 days)**
– Specialized tool implementation (GIS, economic impact analysis)
– Advanced project management and collaboration features
– Marketing automation and stakeholder communication tools
– Business intelligence and reporting platform deployment
– Advanced integration and workflow automation
**Phase 3: Optimization and Innovation (Ongoing)**
– Performance monitoring and system optimization
– Advanced feature adoption and customization
– Continuous improvement and process refinement
– Technology upgrade planning and execution
– Innovation exploration and pilot programs
### Change Management and User Adoption
**Key Success Factors:**
– Executive sponsorship and visible leadership support
– Comprehensive communication strategy throughout implementation
– Hands-on training programs tailored to different user groups
– Gradual rollout with early wins and success celebration
– Ongoing support and continuous improvement processes
**Common Pitfalls to Avoid:**
– Underestimating the importance of data quality and migration
– Insufficient user training and change management investment
– Attempting to implement too many systems simultaneously
– Ignoring integration requirements and system compatibility
– Failing to establish clear governance and decision-making processes
## Measuring Success and ROI
### Key Performance Indicators
**Operational Efficiency Metrics:**
– Time savings from automated processes and workflows
– Reduction in duplicate data entry and manual tasks
– Improvement in project delivery timelines and milestones
– Enhanced collaboration and communication effectiveness
– Increased staff productivity and capacity utilization
**Stakeholder Engagement Metrics:**
– Website traffic and engagement improvements
– Email open rates and click-through rates
– Event attendance and participation levels
– Public engagement and feedback volume
– Stakeholder satisfaction survey results
**Business Development Metrics:**
– Lead generation and pipeline growth
– Prospect engagement and conversion rates
– Project win rates and success factors
– Economic impact measurement and reporting
– Grant application success rates and funding secured
### ROI Calculation Framework
**Investment Costs:**
– Software licensing and subscription fees
– Implementation and professional services
– Training and change management programs
– Hardware and infrastructure upgrades
– Ongoing maintenance and support costs
**Quantifiable Benefits:**
– Staff time savings and productivity improvements
– Process efficiency gains and cost reductions
– Improved grant application success rates
– Enhanced project delivery and outcomes
– Reduced technology maintenance and support costs
**Qualitative Benefits:**
– Improved stakeholder satisfaction and engagement
– Enhanced transparency and public accountability
– Better decision-making through improved data and analytics
– Increased organizational capacity and capability
– Competitive advantage in economic development activities
## Future Technology Trends
### Emerging Technologies for Economic Development
**Artificial Intelligence and Machine Learning:**
– Predictive analytics for economic forecasting and trend identification
– Automated lead scoring and prospect prioritization
– Natural language processing for document analysis and research
– Chatbots for stakeholder communication and service delivery
– Machine learning for pattern recognition in economic data
**Internet of Things (IoT) and Smart City Integration:**
– Real-time data collection from infrastructure and facilities
– Environmental monitoring and sustainability tracking
– Traffic and transportation analytics for site selection
– Energy usage monitoring and optimization
– Public safety and security integration
**Blockchain and Distributed Ledger Technology:**
– Transparent grant and funding tracking
– Secure document verification and authenticity
– Smart contracts for economic development agreements
– Supply chain transparency and validation
– Identity verification and access management
### Preparing for Future Technology Adoption
**Strategic Planning Considerations:**
– Technology roadmap development with 3-5 year horizon
– Skill development and training programs for emerging technologies
– Partnership strategies with technology vendors and consultants
– Budget planning for continuous technology evolution
– Innovation pilot program establishment
**Organizational Readiness:**
– Change management capability development
– Technology governance and decision-making processes
– Data management and analytics competency building
– Cybersecurity and risk management enhancement
– Stakeholder communication and engagement improvement
## Conclusion
The economic development organizations that thrive in 2025 and beyond will be those that strategically leverage technology to enhance their capabilities, improve stakeholder engagement, and demonstrate measurable impact. The technology stack outlined in this guide provides a comprehensive foundation for success, from essential platforms like CRM and project management systems to specialized tools for economic analysis and stakeholder engagement.
Success in implementing these technologies requires more than just selecting the right platforms—it demands a strategic approach that considers organizational readiness, stakeholder needs, integration requirements, and long-term objectives. The organizations that invest in comprehensive technology modernization, coupled with appropriate change management and user adoption programs, will be positioned to achieve significantly greater impact and effectiveness.
The future belongs to economic development organizations that embrace technology as a strategic enabler rather than simply an operational necessity. By building a modern, integrated technology stack, your organization can compete more effectively for businesses and talent, engage stakeholders more meaningfully, and demonstrate economic impact more convincingly.
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